Always felt that your were born with a love for the baking? There has never been a more exciting time and season to start your own cupcake business! The cupcakes craze has picked up like wildfire over the recent years, riding along with this wave of the sweet demand boom is the perfect business opportunity not to be missed! Consider starting your very on cupcake business today!
Learning how to bake Cupcakes
Before thinking about the place where your shop will be, who you’ll hire and what your store will be named, always remember that it is critical, for no matter how nice your store might look, if your cupcakes isn’t good, customers aren’t coming back. (It’s the hard truth) So first things first, if you are not a season baker or new to baking, you should consider enrolling into some basic baking and cake decorating classes or with modern day advancements cupcake baking and decorating videos or books to get things kick started. Cupcake baking classes are important as they will equip you with the basic baking skills you will require and as a result you will better understand how different ingredients will bring out the desired taste and texture of the final cupcake.
Cupcake Recipes & Decoration
Once you have got your basic foundation settled, you should progress to the next level where you learn and master the different cupcake recipes as well as cupcake decoration techniques for the popular cupcakes on the market. Examples of popular cupcake recipes are such as the original chocolate, vanilla, red velvet, and lemon and blueberry. When you feel that you are more confident and adventurous, you should experiment and master the knowledge of which flavors and ingredients go well with one another, and which flavors and ingredients should never mix together, an important skill which will greatly help you in coming up with your own (customized) original flavor.
Best Cupcake Recipe Books
Ready to set your cupcake business up for success? Do look up these few highly recommended cupcake recipe books with excellent reviews, to help you get kick started on your cupcake journey by baking perfect and irresistible cupcakes!
Cupcake Accessories & Equipments
Now that you know a more about what goes into making a cupcake, you will have to think about everything you’ll need to get your cupcake business going. This includes everything you will need to make the cupcakes themselves, such as ovens, standing mixers, trays and even simple mixing bowls and cupcake moulds.
Cupcake Ingredients and Supplies
You will also need to think about the ingredients you will need and find places and supplies where you can buy high-quality flour, eggs, milk and sugar in bulk prices.
Cupcake Decorations Supplies
Decorations such as cupcake toppers, sprinkles and frosting ingredients should be given attention as well.
Cupcake Boxes & Containers
Also think about how you are going to package your cupcakes, and get boxes, cupcake containers, wrappers and bags printed with your store’s name and contact information on them.
One last piece of equipment you will need before you will be able to get your cupcakes out into the world is a good cupcake stand. This should be clean, well-lighted and attractive, to make your desserts look as delicious as possible.
The market for cupcakes these days are simply limitless. As a result, your cupcakes can be sold to a wide variety of customers for a range occasions. Some of many occasions with a high demand for cupcakes are such as:
(1) New mothers getting cupcakes for her baby shower
(2) Happy couple getting a few dozen for their wedding reception or engagement party
(3) Parents getting cupcakes for their children’s birthday parties
(4) Sweet boyfriend surprising his girlfriend with a handful of treats on Valentine’s Day
(5) New home owners getting a couple of dozen for their house warming party
The reason why cupcakes are so sellable is because of the various ways they can be decorated and the different themes they can provide you with. For Valentine’s Day, cupcakes can be decorated with hearts and sweet messages. X-men and Spiderman designs are awesome for super hero theme cupcakes. For a little boy’s birthday, cupcakes may be personalized to portray the boy’s favorite sport such as basketball or soccer. When Christmas comes around, cupcakes can even be sprinkled with edible snowflakes and happy snowmen. Cupcakes may be fun to make, but they are even more fun to give away or be eaten together.
Cupcake Business Advertising & Marketing
Another thing any good shop needs is a catchy name. When brainstorming of what to name your store, keep in mind that the simpler your store’s name is, the easier that people will remember it. Avoid generic names such as ‘Good Cupcakes’ or ‘The Cupcake Store’. Think of something new and creative, something that rolls off the tongue well.
Once you have a good name in mind, it is time for the second part of your cupcake business to get started. A few weeks before your store opens, it is a good idea to start getting the word out about a new cupcake shop opening. This is your time to advertise, advertise and advertise. Have a group of people hand out eye-catching fliers with information regarding the location and store hours of your cupcake shop. A good way of attracting customers to your shop is by having special promos on the first few days of its opening. This will encourage more customers to visit your shop. Once they taste the delicious treats you sell, they will return and be more than willing to pay full price for your cupcakes the second time around. Taking good pictures of your cupcakes will also help you advertise them better by posting pictures of your creations all over the internet on different websites. It may also be helpful to set-up your store’s own website as well, in order to gain a wider audience. In addition, keep business cards on an open space such as next to the store’s counter, for people to keep and share with their friends.
Complimentary Cupcake Services
Cupcake Delivery Services
Now that the store of your dreams is open and running, it might be a good idea to think of other cupcake-related services you may offer to the public. How about setting up a delivery service, wherein customers can simply phone in their orders? Customers may even e-mail or text you their orders if this prove to be more convenient for them.
Cupcake Stand Rentals & Baking classes
You may even want to venture into the offering of beautiful cupcake stand rentals or even simple baking classes (indirect marketing for your brand). Keep in mind that these complementing services are beneficial for both you and your customers.
Business setup administrative
Last but not least, ensure that you have obtained all the necessary business and health authority permits. Be proactive to check with health officials about the on-goings of your kitchen and ensure that you are not going against any health and safety regulations that may cause you unnecessary downtime. All you need now is a cash register and you are all ready to go! There are endless possibilities and limits in the world of cupcakes. A one-time customer may soon become a regular. Give it a Go!